Directive
Paola Tamés currently serves as the Director of Employee Experience at Directive, starting in January 2024. Prior to this role, Paola held the position of People Director for StudioX at WPP from August 2023 to January 2024 and worked in People Operations at Directive from December 2022 to August 2023. Previous experience includes serving as HR Manager at BNN México, Directora de Talento at Bombay, and various roles, including Gerente de recursos humanos and Coordinador de Recursos Humanos, at Ogilvy over a decade. Early career experience includes positions as Analista de Recursos Humanos at Industrias Auge and Trainee at Valeo. Paola holds a Master's degree in Alta Dirección from Escuela Bancaria y Comercial and a Bachelor's degree in Administración de Empresas from Tecnológico de Monterrey.
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Directive
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We're the performance marketing agency for software brands that delivers what others only promise. We help marketers at software companies exceed their lead, opportunity, deal, and revenue goals through performance marketing via organic search, paid media, performance creative, and business intelligence solutions. Founded in 2014 and headquartered in Irvine, California. Directive is on a mission to help 15,000 people do better SaaS marketing by 2024.