Martha Isabel Arango Garcia

Martha Isabel Arango Garcia is a seasoned professional with extensive experience in commercial management and marketing. Currently serving as the Gerente Dislicores Store at Dislicores since August 2016, Martha is responsible for developing and implementing business-to-consumer strategies across physical stores, e-commerce, and delivery platforms. Prior to this role, Martha was the Directora Comercial at Beneficencia de Antioquia, where strategic marketing plans were crafted and new sales channels were evaluated. Martha has also held positions such as Coordinadora Comercial at SHR Consulting and Coordinadora de Ventas at Avinal, focusing on client acquisition and sales budget management. Educational qualifications include a Specialist degree in Mercadeo Gerencial and a Bachelor's degree in Business Administration, both obtained from Universidad de Medellín.