Disney Experiences
Lyssa Hurvitz is a seasoned communications and public relations professional with extensive experience in entertainment and product marketing. Currently serving as the Manager of Communications at Disney Experiences since March 2022, Lyssa oversees PR efforts for Lucasfilm and 20th Century Studios Consumer Products, successfully managing campaigns such as May the 4th and Star Wars Celebration. Previous roles include Communications Manager at Disney Publishing Worldwide, where strategic publicity for global franchise titles was managed, and Publicity Coordinator at Hollywood Records, coordinating press events and media relations for various artists. Lyssa's career began with foundational roles in talent relations and casting, supported by a dual degree in Marketing and Public Relations from The Pennsylvania State University and a WSET II certification.
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Disney Experiences
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Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world. Parks Disney Parks is one of the world’s leading providers of family travel and leisure experiences, with six resort destinations across the globe, including 12 theme parks, 55 resort hotels, and other unique vacation experiences. Experiences Disney Signature Experiences offers family travel and leisure experiences beyond theme parks inclusive of Disney Cruise Line, Disney Vacation Club, Aulani, A Disney Resort & Spa, Adventures By Disney, National Geographic Expeditions and Storyliving by Disney. Products Disney Consumer Products brings beloved brands and franchises into the daily lives of families and fans through products – from toys to t-shirts, apps, books, console games and more – on the Disney Store e-commerce platform and at Disney Parks, local and international retailers, as well as Disney Store locations globally.