Calum McFarlane

Calum McFarlane has a diverse work experience in the beverage industry. Calum began their career at Edrington UK, where they worked as a Graduate Category Analyst from May 2015 to July 2016. Calum then transitioned to a role as a Customer Marketing Executive (On Trade) from an unspecified start date in 2016 until November 2017. Following this, they became a Customer Activation Manager (On Trade) from November 2017 to April 2020.

In 2020, McFarlane joined Campari Group as a Channel Activation Manager for the On Trade sector. Calum held this position until November 2021 when they transitioned into the role of Channel Activation Manager for E-Commerce & Prestige Off Trade. Calum continued in this role until January 2023.

Currently, McFarlane is serving as the Head of Trade Marketing at Distill Ventures, starting from January 2023.

Calum McFarlane obtained a Bachelor's degree (hons) in Economics and Business Law from the University of Strathclyde, where they studied from 2010 to 2014. In addition to their formal education, they also acquired certification in Ecommerce Fundamentals from LinkedIn, which they obtained in December 2021.