Lionel Cren

Lionel Cren has extensive experience in sales and management within the cleaning and hygiene industry, currently holding the position of Country Lead France at Diversey since April 2011. In this role, Lionel oversees the P&L for the Business Service Contractors market and manages a team of 11 Sales Representatives and 3 Key Account Managers. Previously, Lionel served as a Key Account Manager, where responsibilities included managing distributor key accounts and executing business development plans. Additionally, Lionel held supervisory roles for Product Managers and gained foundational experience in various portfolio management positions. Lionel's academic background includes a Master's degree in Management with a major in Business Development, a Master's in Marketing & Strategy, and a Licence in Economics Sciences, all from Université Paris Dauphine - PSL.