Dawn Hopkins is a monetization leader currently serving as the Director of Strategic Audiences at DocuSign, where they lead efforts to develop audience-specific monetization strategies and pricing initiatives. Previously, Dawn held various senior roles at Microsoft, including Director of Global Pricing and Sr Engineering Program Manager, where they focused on product pricing strategy and operational excellence across cloud services. Dawn began their career at KPMG US, working as a Senior Consultant on diverse projects in multiple industries. They earned a Master of Arts in Museology from Seton Hall University.
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