Federico Ignacio Silva Massanet

Federico Ignacio Silva Massanet has a diverse work experience spanning over multiple roles and companies.

Starting in 2003, Federico worked as a US Regional Manager Assistant at PECTRA Technology, providing assistance and support to the regional manager. From 2005 to 2007, they served as a Marketing Manager at PROMINENTE, leading the marketing and communication strategy for all business units.

In 2007, Federico returned to PECTRA Technology as a Marketing Manager, responsible for the overall positioning of products, services, and solutions, and carrying out marketing activities such as branding and promotions.

From 2009 to 2010, Federico took on the role of Channel Manager at PECTRA Technology. Federico Ignacio then joined doinGlobal in 2011 as a Director and Co-Founder. As Chief Marketing Officer, Federico is responsible for the corporate marketing and communication strategy.

Throughout their career, Federico has showcased their expertise in marketing and communication, successfully executing strategic initiatives and managing various aspects of brand positioning and promotion.

Federico Ignacio Silva Massanet pursued their education in various institutions and fields of study. From 1995 to 2002, they attended the Universidad Nacional de Córdoba, where they obtained a Licenciado en Ciencias de la Información degree with a focus on Marketing and Comunicación Institucional. Later, in 2007, they enrolled in the Universidad Católica de Córdoba and completed a Posgrado en Marketing in 2008, further enhancing their expertise in the field of Marketing. Additionally, in 1992, Federico participated in an Exchange Student Program at Eisenhower High School in the United States, which provided him with a valuable cross-cultural experience.