Mark Boothe

Mark Boothe has a diverse work experience spanning various roles in marketing and communications. Mark currently holds the position of Vice President, Enterprise Marketing at Domo, Inc. starting from November 2021. Prior to this, they worked at Instructure where they held several senior-level positions. From July 2021 to November 2021, they served as Sr. Director, Customer Marketing, focusing on communicating and marketing to current customers while ensuring their success and growth. From December 2020 to July 2021, they led the digital marketing team as Sr. Director, Digital Marketing, overseeing various areas such as social media, email marketing, website, and SEO. From November 2019 to December 2020, they were the Director of Social, Digital, and Customer Marketing, responsible for the strategy and execution of social media and customer marketing programs.

Before their time at Instructure, Mark worked at Adobe, where they held multiple roles. From January 2016 to November 2019, they served as the Head of Adobe Experience Cloud Social Media, leading and managing the social media team and focusing on creating value and revenue through social media and content. Prior to that, they held the role of Senior Customer Reference Manager, driving a customer reference program and working with renowned brands. Mark also worked as a Manager of Customer Communication, helping to tell the Adobe story through customer marketing. Mark started their career at Adobe as a PR Associate.

In addition to their corporate experience, Mark has worked as an Adjunct Professor at Brigham Young University in 2014. Mark also held various roles during their time at Brigham Young University, serving as a Public Relations Teaching Assistant and an Administrative Assistant.

Before joining Brigham Young University, Mark worked as a Salesman at Simplicity Group from December 2006 to August 2007.

Mark's work experience showcases their expertise in marketing, customer advocacy, social media, digital marketing, and customer communication.

Mark Boothe holds a Master of Business Administration (MBA) degree from Utah State University, which they obtained from 2012 to 2014. Prior to that, they completed their Bachelor's Degree at Brigham Young University from 2002 to 2009. Mark'sBachelor's Degree focused on Communications with an emphasis in Public Relations. Mark Boothe completed their high school education at Spanish Fork High School from 1999 to 2002. In addition to their formal education, they have obtained the certification of Pragmatic Marketing Certified from Pragmatic Marketing.