Chad Cunningham

Senior Vice President Operations & Product Development at DON'T QUIT! Sports Nutrition

Chad Cunningham has a diverse work experience spanning over several years. Chad began their professional journey in the US Army, where they served in various roles, including Fires and Effects Coordinator and Platoon Leader & Fire Support Officer. During their time in the army, they successfully managed reconstruction projects and trained troops in combat operations.

After leaving the military, Chad moved into the private sector, working for companies such as X2 PERFORMANCE® and LA Libations. In their roles at X2 PERFORMANCE®, they held positions such as Vice President of Operations & Product Development and Vice President of Creative & Digital Operations. During their tenure, they played a crucial role in launching the X2 Performance® brand nationally, developing marketing programs, and overseeing digital marketing strategies.

Most recently, Chad joined DON'T QUIT! Sports Nutrition as the Senior Vice President of Operations & Product Development. In this role, they are responsible for the growth and development of the sports nutrition brand.

Throughout their career, Chad has demonstrated strong leadership skills and a proven ability to drive successful outcomes in various industries.

Chad Cunningham attended the United States Military Academy at West Point from 2000 to 2004, earning a Bachelor of Science degree in Psychology.

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