Cher Checchio

Cher Checchio is a seasoned content professional with extensive experience in writing, editing, and content management across various industries. Currently serving as a Senior Shopping Editor at TMB, Cher Checchio writes and edits commerce content for well-known brands such as Reader's Digest, Taste of Home, and Family Handyman, focusing on driving affiliate transactions and collaborating with SEO and social media teams. Previous roles include Content Manager at Arden's Garden, where Cher Checchio managed website and marketing content, and Freelance Writer and Content Creator for Oh to Be a Muse, specializing in personal style and trends. Cher Checchio's background also encompasses editorial positions with Coupons.com and ProQuest, and expertise in social media marketing from roles at Alibaba.com. Cher Checchio holds a Bachelor of Science in Journalism from the University of Florida.