Anastasiia Fedotova

Anastasiia Fedotova is a seasoned Senior Product Designer currently at doxy.me since October 2023, with a strong background in design for both B2C and B2B audiences, notably demonstrated during tenure at Readdle from July 2019 to October 2023. Experience includes leading projects from ideation through execution, launching marketing initiatives for over 200 million users and 1,000 businesses, and creating impactful visual and brand products across multiple channels. Significant contributions include designing landing pages and marketing materials for various applications like PDF Expert and Spark, enhancing organic traffic and app store presence, and producing digital and print assets for internal projects. Earlier experience encompasses freelance and startup roles from October 2017 to June 2019, supported by a Bachelor of Engineering in Computer Science from Odessa National Polytechnic University.