Priscilla Neumann Sgarbi

Priscilla Neumann Sgarbi is a Consulting Manager at DP6 since July 2021, leading teams in projects focused on data collection, structuring, and analysis to enhance marketing and media performance. With a strong emphasis on results delivery, Priscilla ensures high quality and timely execution while aligning project objectives with client goals. Prior experience includes roles at Grupo Rái from August 2007 to December 2020, where Priscilla served as a Business Analytics Consultant and later as the Director of Digital Strategy and BI, overseeing strategic media direction and KPI definition for various personas. Earlier roles included managing online and offline media planning and client account management, focusing on consistent brand messaging and integrated campaign execution. Priscilla holds a degree from Universidade Anhembi Morumbi, obtained between 2016 and 2020.