Apeksha Jaiswal

Apeksha Jaiswal is an experienced marketing professional with a focus on digital therapeutics and condition management. Currently serving as the Product and Growth Marketing Manager at Dr. Reddy's Laboratories since December 2017, Apeksha drives go-to-market strategies for innovative digital products, optimizing their reach for consumers and healthcare professionals. Previously, as Group Product Manager for Cardiovascular (Repatha), Apeksha successfully repositioned the brand within the Indian subcontinent, transforming its market perception and revenue potential. Prior experience includes a managerial role in product and business development at PlasmaGen Biosciences, where Apeksha led a team managing multiple brands and expanded market share in rare diseases. A postgraduate degree in Tech Product Management was earned from Northwestern University's Kellogg School of Management, complemented by a degree in Pharmaceutical Management from the Institute of Health Management Research, Jaipur.