Jaap Terhaard

Jaap Terhaard has extensive experience in marketing and project management across various sectors. Currently serving as a Marketeer and Product Manager at Gigaset since March 2017, Jaap is responsible for developing and implementing measurable online marketing campaigns throughout the customer journey, driving conversion and traffic on the company's webshop and e-tailers, as well as managing promotions and blogs. Prior experience includes conducting customer satisfaction research at ATAG Nederland BV, contributing to a strategic marketing plan, and analyzing retailer needs related to online marketing during a thesis internship at MAPpublishing. Early career roles involved sales and customer service at TopSportLease and logistical operations at TNT Express, including international exposure in Liverpool. Jaap holds a Bachelor's degree in Marketing/Commercial Economics from Amsterdam University of Applied Sciences and a diploma in Logistics and Supply Chain Management from ROC A12.