IP

Irma Aurora P.

Senior Brand Strategist at Droga5

Irma Aurora P. is a Senior Brand Strategist at Droga5, specializing in notable clients such as New Museum, New York Times, and Xbox since April 2021. Irma has a strong background in digital and social strategy, having previously worked at Wunderman Thompson and Swift Agency. Experience also includes a role at c0ffe3, focused on diverse talent recruitment, and a significant tenure at R/GA where Irma led the Latinx Business Resource Group. Irma's early career featured positions at The VIA Agency, the American Association of Advertising Agencies as a MAIP Fellow, and various roles at Ithaca College. Irma holds a Bachelor's degree in Integrated Marketing Communications from Ithaca College and has furthered education at USC Rossier School of Education.

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Brooklyn, United States

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Droga5

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Droga5, part of Accenture Interactive, is a creative agency with offices in London and New York. From integrated brand experiences to business design—and everything in between—Droga5’s work forges real, emotional connections with people and drives results through creativity. Droga5 was founded in 2006 and has been recognized as Agency of the Year more than 25 times and was named both Ad Age and Adweek’s Agency of the Decade (2010-2019).


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