Droga5
Lauren Hong is a Senior Brand Strategist at Droga5, specializing in high-profile projects for clients such as the United Nations Foundation and Chase. Prior to this role, Lauren served as a Consulting Marketing Senior Strategist at Deloitte Consulting, focusing on Tech & Innovation Consulting Marketing Strategy and overseeing a program that mentored associates. Lauren's experience also includes positions as a Consulting Marketing Strategist and co-founder of the 1893 Brand Studio at The Daily Tar Heel, where leadership led to significant growth in social media engagement. Early career roles included internships at Deloitte, Triangle Business Journal, AMOREPACIFIC, and LG CNS Co., Ltd. Lauren holds a degree in Business Journalism and Psychology from the University of North Carolina at Chapel Hill, along with additional education from the North Carolina School of Science and Mathematics, Yonsei University, and North Carolina Governor's School.
Droga5
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Droga5, part of Accenture Interactive, is a creative agency with offices in London and New York. From integrated brand experiences to business design—and everything in between—Droga5’s work forges real, emotional connections with people and drives results through creativity. Droga5 was founded in 2006 and has been recognized as Agency of the Year more than 25 times and was named both Ad Age and Adweek’s Agency of the Decade (2010-2019).