Allison Marx

Allison Marx has a diverse work experience spanning multiple industries. Allison is currently working as a Senior Solutions Architect at Drumline, a position they have held since 2023. Prior to that, they worked at Blast Analytics where they held various roles from 2020 to 2023. These roles included Associate Manager, Analytics Implementation, Senior Analytics Implementation Consultant, and Analytics Implementation Consultant. At Blast Analytics, Allison led teams, supervised migrations, and implemented cross-platform tagging.

Before joining Blast Analytics, Allison worked as a Senior Analyst, Data Analytics at VMLY&R from 2016 to 2020. In this role, they developed analytics strategies, conducted research, and provided data-based recommendations to support business development.

Earlier in their career, Allison worked at UPS as a Design Technology Supervisor from 2013 to 2016, and at The Icebox as a Web Services Associate from 2012 to 2013. Allison also had internship experiences at The Walt Disney Company in roles related to internal communications and work life initiatives.

Allison started their career as a Graphic Designer & Marketing Assistant at EarthSearch Communications International in 2011. Allison also had a self-employed role as a Web Designer from 2008 to 2011 and served as a Teaching Assistant at Georgia Institute of Technology, College of Computing from 2008 to 2010.

Allison Marx graduated with a Bachelor of Science degree in Computational Media from the Georgia Institute of Technology in 2011. Prior to that, they completed their high school education at Wheeler High School - Center for Advanced Studies in Science, Math, & Technology, where they obtained a dual diploma in College/Tech and Career Prep.

In terms of additional certifications, Allison Marx holds the following qualifications:

- Google Tag Manager Certified Partner - Individual Certification, obtained from Google in June 2021.

- Google Analytics Certification, obtained from Google Digital Academy (Skillshop) in October 2022.

- Tealium iQ Tag Management Product Certification, received from Tealium in June 2021.

- Adobe Analytics Developer certification, earned from Adobe in November 2020.

- Google Analytics Individual Qualification, obtained from Google in August 2016.

- Adobe Analytics Business Practitioner certification, received from Adobe in January 2017.