Salvatore Traina is a seasoned technology executive with extensive experience in digital transformation and telecommunications. Currently serving as Advisor for Commercial Projects at du since January 2025, Traina previously held the position of Group CTO at Beyond ONE, where responsibilities included shaping personalized digital ecosystems for high-growth markets. With prior roles as Group CTO at Virgin Mobile Middle East & Africa, managing technology strategy across the region, and as CTO at Noverca, focusing on mobile and VoIP services, Traina has a strong background in leading R&D and IT departments. Early career experiences include project management for mobile wireless applications at Telecom Italia Lab and project leadership in Java application development at Pride S.p.A. Traina holds a Master's Degree in Computer Science from Università di Pisa.
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