Brightly
Kaitlyn Hockaday is a Digital Marketing Manager with extensive experience across various roles and industries. Currently, Kaitlyn oversees digital marketing strategies at Brightly and Carolina Commercial Contractors, LLC, focusing on campaign performance and budget management. Previously, Kaitlyn served as Venue Manager at Oakland Farm Wedding Venue, where marketing strategies were developed and executed through multiple channels. Prior experience includes roles at ROI Revolution, Inc., where responsibilities spanned from recruiting to managing ad spend for eCommerce clients, and engaging with university students to promote digital marketing services. Kaitlyn holds a BSBA in Marketing Management and Operations from the University of North Carolina at Chapel Hill and has completed a Bachelor's in Business Administration at UNC Kenan-Flagler Business School.
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Brightly
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Brightly, a Siemens company, the global leader in intelligent asset management solutions, enables organizations to transform the performance of their assets. Brightly’s sophisticated cloud-based platform leverages more than 20 years of data to deliver predictive insights that help users through the key phases of the entire asset lifecycle. More than 12,000 clients of every size worldwide depend on Brightly’s complete suite of intuitive software – including CMMS, EAM, Strategic Asset Management, IoT Remote Monitoring, Sustainability and Community Engagement. Paired with award-winning training, support and consulting services, Brightly helps light the way to a bright future with smarter assets and sustainable communities.