Goethe-Institut e.V.
Nina Selbach is a Performance Marketing Manager and Digital Marketing Specialist at Goethe-Institut e.V. since August 2021, focusing on strategic planning, optimization, and evaluation of paid campaigns on social media and search engines, particularly for markets in Spain, Latin America, and Africa. With prior experience in customer journey development and app marketing at Yello Strom GmbH, Nina has honed skills in customer experience optimization and content creation. Previous roles include working in B2B communication at KSKOMM GmbH & Co. KG, project management assistance at the University of Siegen, and various positions in public relations and event organization. Nina holds a Master of Arts in Media and Society from Universität Siegen and a Master’s degree in Marketing Management from Universidad de Guadalajara.
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Goethe-Institut e.V.
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The Goethe-Institut is the cultural institute of the Federal Republic of Germany with a global reach. We promote knowledge of the German language abroad and foster international cultural cooperation. We convey a comprehensive image of Germany by providing information about cultural, social and political life in our nation. Our cultural and educational programmes encourage intercultural dialogue and enable cultural involvement. They strengthen the development of structures in civil society and foster worldwide mobility. With our network of Goethe-Instituts, Goethe Centres, cultural societies, reading rooms and exam and language learning centres, we have been the first point of contact for many with Germany for over sixty years. Our long-lasting partnerships with leading institutions and individuals in over ninety countries create enduring trust in Germany. We are partners for all who actively engage with Germany and its culture, working independently and without political ties.