Andrew Plastow

Andrew Plastow serves as the Vice President of Global Marketing at The Duracell Company, where responsibilities include innovation, device partnerships, and new business development, along with the role of Vice President and General Manager for Northern & Central Europe. Plastow has successfully transformed profitability across several countries in this region. As General Manager for Sub-Saharan Africa, a brand was transitioned from Procter & Gamble to Berkshire Hathaway, establishing a strong personal power solutions business. Previously, Plastow was the Sales and Marketing Director at Lucky Star, amplifying the brand's reach while significantly increasing its holding company's share price. Early career experience at Procter & Gamble included serving as Managing Director for East Africa, where major brand launches and effective selling structures were developed. Plastow holds a Post Graduate Diploma in Management, Marketing from the University of Cape Town and completed Executive Development at Stellenbosch Business School.