Kristina Castaldo

Kristina Castaldo is a seasoned professional in global ecommerce, currently serving as Senior Manager of Global Ecommerce at E.L.F. Beauty since March 2021. Previously, Kristina held the position of Senior Global Ecommerce Marketing Manager at Trish McEvoy from October 2019 to March 2021, where key achievements included leading ecommerce teams and implementing strategies for growth via paid advertising, email marketing, and affiliate marketing. Kristina's extensive experience also includes various roles at Bobbi Brown Cosmetics from 2014 to 2019, progressing from E-Commerce Marketing Coordinator to Global E-Commerce Manager, where responsibilities encompassed online marketing strategies and site enhancements. Earlier career experiences include positions at Barbour Inc. as a National Merchandiser and at Newmark Grubb Knight Frank as an intern. Kristina holds a Bachelor of Arts degree in Government and Law/Philosophy from Lafayette College and a Bachelor's degree from Gonzaga University through a study abroad program.