Felecia Etheridge

Felecia Etheridge is an accomplished leader in customer engagement and transformation, currently driving initiatives at E Source to exceed client expectations. With extensive experience in various executive roles, including EVP of Customer Engagement at a prior organization and Chief Business Excellence Officer at CPS Energy, Felecia has demonstrated a consistent ability to enhance customer satisfaction while reducing costs. As CEO of GR81s Future, LLC, Felecia leverages a wealth of expertise to create actionable strategies that improve customer experiences. Felecia's career has been marked by significant achievements in customer service improvement and operational efficiencies across multiple companies in the utility sector. Educational qualifications include an Advanced Management Program from Harvard Business School and a Bachelor of Business Administration in International Marketing from Texas A&M University.