Helena Harrysson

Loyalty & Partners Analytics Manager at eBerry by Strawberry

Helena Harrysson is an experienced professional specializing in analytics and product management. Currently serving as the Loyalty & Partners Analytics Manager at eBerry by Strawberry since September 2023, Helena has previously held roles such as Product Manager and Insight Manager at Preglife, where responsibilities included setting product strategy and creating analytical datasets. With a background as a Business Intelligence Consultant at Knowit and various analyst roles at H&M focusing on data quality and user insights, Helena combines technical expertise with strategic oversight. Additionally, entrepreneurial experience as the owner of an online advertising company has enhanced skills in metrics analysis and advertising strategy. Helena holds a Master's degree in Industrial Engineering and Management from The Faculty of Engineering at Lund University, along with language certifications from the University of Cambridge and Institut catholique de Paris.

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Stockholm, Sweden

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eBerry by Strawberry

During 2016 we established eBerry within Strawberry (formerly Nordic Choice Hotels). Our main mission is to transform the digital landscape for how our guests book, travel and interact with us. Our ambition is high, we want to create the world's best digital guest journey, offering our guests the ability to have a seamless and hassle free travel experience and a world class loyalty community.