John McCarthy

John McCarthy is an accomplished marketing professional with extensive experience in developing and directing marketing strategies for enterprise brands. Currently serving as Account Director at Echo-Factory since May 2023, McCarthy has previously held similar roles at TribalVision and Echo-Factory, emphasizing revenue growth and brand-building initiatives. McCarthy has a strong background in market research and data analysis, which has aided in creating effective marketing and advertising campaigns. Additional experience includes positions as Brand Strategist for Key Accounts at Bruce Clay, Inc., Account Director at Ignite Design & Advertising, and Head of Marketing and Public Relations at iHerb Inc. McCarthy began their career as Digital Marketing Director at Revana Digital, where insights into SEO, Paid Search, Display, Mobile, and Social Media were developed. McCarthy earned a Bachelor of Science in Business Administration and Management from the University of Redlands.