Howard Tu

Howard Tu has extensive work experience in the field of analytics, data analytics, and marketing. Howard is currently working at Edelman DXI as the Senior Vice President of Analytics, a role they have held since 2023. Prior to this, they worked at Edelman as the Vice President of Analytics from 2020 to 2023. Additionally, Howard has experience working as a Startup Advisor in the fields of Marketing, Advertising, and Public Relations Data Analytics & Technology. Howard has also held positions at dentsu mcgarrybowen, The OutCast Agency, Duncan Channon, SapientRazorfish, and Insights by Kantar, where they gained in-depth knowledge and expertise in the industry. Throughout their career, Howard has demonstrated their strong analytical skills and has been recognized for their contributions with awards such as the Edelman Changemaker Award. Howard has also shared their knowledge as a speaker at various conferences and events, including PR News' Google Boot Camp and Tune Postback conference.

Howard Tu attended the American Association of Advertising Agencies in 2013 and obtained a degree in Institute of Advanced Advertising Studies (IAAS) with a focus on Advertising. In 2011, they pursued Online Marketing Certification from the Online Marketing Institute specializing in Web Analytics. Although specific dates are not mentioned, Howard also studied at San Diego State University and earned a degree in Business Administration with a field of study in Integrated Marketing Communications. Additionally, they obtained a Certified eMarketing Associate designation from the eMarketing Association.