Vedant Varma is an experienced professional in the field of digital communication and marketing, currently serving as the Business Head for South & West at Edelman Digital since January 2013, where responsibilities include leading strategy and insights. Prior to this role, Vedant held the position of Creative Head for Digital Communication at DRAFT FCB ULKA from May 2008 to December 2012 and worked as a Media Analyst at 123greetings.com, the world's largest free e-cards site, from August 2006 to March 2008, focusing on revenue generation through online advertising and sponsorships. Additionally, Vedant's career includes experiences as an Account Executive at Rediffusion Y&R, managing significant brands such as Tata Steel and Taj Bengal, and a Management Trainee at Saatchi & Saatchi. Educational qualifications include a Master's degree in Marketing Communications from the Convergence Institute of Media and a Bachelor's degree in English Literature from St. Xavier's Collegiate School.
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