Sara F.

Sara F. started their career in 2005 as an Account Executive at LolaGroup, a communication and events agency. In 2006, they joined The Coca-Cola Company as a Promotions Executive in the Communication Department. In 2011, they moved to Coca-Cola European Partners as a Customer & Channel Business Development Executive for Immediate Consumption. From 2015-2021, they worked at Monster Energy as a Business Development Manager for Spain & Portugal, Trade Marketing and Sales Execution Manager for Spain & Portugal, and Marketing Manager for Strategic Brands for Spain & Portugal. In 2021, they joined Edgard & Cooper as a Marketing Pack Lead Iberia, where they are responsible for developing and implementing activation plans to build awareness, engagement, and long-term loyalty for the brand, leveraging all touchpoints, and building and owning the Spanish COMMs plan.

Sara F. has a varied educational background. Sara began their studies in 2002 at the Universidad Autónoma de Madrid, where they earned a Degree in Business Administration and Management in 2007. Sara then returned to the same university in 2007 and completed a Degree in Market Research and Techniques in 2008. In 2022, they completed a Mini MBA in Marketing from the Marketing Week Mini MBA with Mark Ritson.