Ryan Lanier

Director of Sales, Enterprise Subscriptions at Education Week

Ryan Lanier is the Director of Sales, Enterprise Subscriptions at Education Week. Prior to their current position, Ryan served as the Marketing Communications Manager at Billy Casper Golf where they were responsible for driving the development of all marketing and demand generation initiatives. During their time at Billy Casper Golf, Ryan led a team of six marketing employees, generated significant efficiencies and synergies in marketing and project management processes, delivered engaging email and direct mail campaigns to a database of 1M+ golfers, and designed promotional strategies to drive membership growth resulting in 4M+ rounds played annually.

Before their time at Billy Casper Golf, Ryan worked as a Communications Specialist at Elwood Staffing Services, Inc. In this role, they were responsible for developing and executing internal and external communications plans, writing and editing content for various channels, managing social media accounts, and coordinating special events.

Ryan Lanier is a strategic and innovative marketing professional with over 10 years of experience in the industry. Ryan is a proven leader with a track record of success in executing marketing initiatives that achieve business goals. Ryan is an expert in brand identity and communications strategy with a passion for driving growth and engagement.

Ryan Lanier has a Master's degree in Marketing and Public Relations from California State University-San Bernardino. Ryan also has a Bachelor of Arts in Spanish from California State University, Fullerton. Additionally, they have certification from the ASU GSV Summit in The 2018 ASU + GSV Summit and ASU GSV Summit 2016.

Ryan Lanier reports to Michele J. Givens, President & CEO. They are on a team with Maurice Bakley - Publisher, EdWeek Market Brief, David DePasquale - Director of Sales, TopSchoolJobs, and Beth Frerking - Editor-in-Chief. Some direct reports include Don Lee - Regional Manager, Memberships & Subscriptions, Tricia Buckley - Regional Manager, Memberships & Subscriptions.

Timeline

  • Director of Sales, Enterprise Subscriptions

    Current role