The Sales and Business Development team at Effective People is responsible for driving revenue growth by identifying new business opportunities and nurturing relationships with potential clients. They focus on promoting SAP SuccessFactors solutions, helping organizations transition to cloud-based HR systems, and demonstrating the value of digital transformation in enhancing workforce management. This team collaborates closely with regional leads to tailor strategies that meet the unique needs of diverse markets across EMEA, APAC, and North America.