Efficacy Payments (PTY) Ltd
Andrew Marsh is a seasoned professional with extensive experience in the payments and financial services sectors. Currently serving as Managing Director at Efficacy Payments (PTY) Ltd since March 2019 and Commercial Executive at Crossgate Technologies (PTY) Ltd since April 2016, Andrew has a proven track record in business development and client relationship management. Prior roles include Business Development Director at Visa, where Andrew was responsible for enhancing brand and profitability through strategic partnerships, and Head of Co-Brands at Standard Bank, overseeing Co-Brand Credit Card programs. Andrew's career began with various sales roles leading up to a managerial position at Nedbank within the Pick 'n Pay Go Banking joint venture. Academic qualifications include a BCom (Hons) in Marketing Management and a Bachelor of Commerce in Marketing from the University of Pretoria.
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Efficacy Payments (PTY) Ltd
Efficacy Payments is a South African payments company that was founded to displace cash in formal and informal retail environments. It is our vision to drive the electronification of payments and foster greater financial inclusion in key African markets. We take a partner-led approach to payments innovation, working closely with banks, retailers and financial services providers to develop customer-centric payments solutions. Driven by a senior team with a wealth of experience in the local and global payments, technology and financial services industries, Efficacy Payments works with our partners to develop innovative digital payment systems that deliver new levels of inclusion, relevance and value to consumers and businesses. We are part of the Crossgate group of companies, which is owned by leading African fintech holding company Crossfin.