Anita Merriman

Senior Director Channel & Alliances at eFileCabinet

Anita Merriman has extensive experience in various roles within the technology industry. Anita began their career at Ricoh Business Solutions in 1992, where they served as a Branch Sales & Major Account Manager, leading a strategic account team and achieving sales volume and profit goals. Anita then worked at Vante as a Channel and Sales Manager, focusing on medical device automation and leading the growth of biopharmaceutical catheter sales in the Americas region. Anita later joined Ideal Image as an Entrepreneur and Owner, overseeing healthcare clinics and improving processes.

Anita then transitioned to DrFirst, Inc., where they held the position of Regional Enterprise Sales, responsible for SaaS sales of electronic medication management and EMR systems to C-suite and administrations at regional physician organizations. Anita also worked at ASSA ABLOY as a Regional Channel Sales representative, collaborating with distributor partners and end-user channels for secure access solutions.

Their career continued at Ricoh USA, Inc., where they took on multiple roles. As a Channel Manager, their responsibilities included developing and executing business plans for Western State dealers and influencing sales representatives. Anita also served as an Enterprise Client Engineer, increasing dealer transactions by 250%, and as a Sales Director for mindSHIFT, an IT Managed Services Provider.

Anita then joined Crexendo Business Solutions as a Channel Sales Manager, establishing relationships with global partners and working with VARs, MSPs, and manufacturers. Following that, they worked at Central Data Storage as the Director of Strategic Channel Partnerships, focusing on DRaaS and Cybersecurity and implementing strategic change in the partner program.

Currently, Anita is employed at Revver as a Senior Director for Channel & Alliances. In this role, they emphasize the value of automation and data-driven insights to clients, aiming to provide superior business outcomes and scalable impact.

Anita Merriman's education history includes studying engineering at the University of Utah. However, the specific start and end years, as well as the degree obtained, were not provided.

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Timeline

  • Senior Director Channel & Alliances

    July, 2023 - present