Abigail Housden

Head Of CRM at eFinancialCareers

Abigail Housden has a diverse work experience in the field of marketing and CRM. Abigail is currently working at eFinancialCareers as the Head of CRM, a position they assumed in August 2022. Prior to this role, they served as the Senior Marketing Manager at eFinancialCareers from August 2020 to August 2022.

Before joining eFinancialCareers, Abigail worked at DHI Group, Inc. as a CRM Consultant from April 2019 to August 2020. Prior to that, they worked at Monica Vinader Ltd as a CRM Marketing Manager from May 2018 to October 2019.

Abigail also has significant experience at DHI Group, Inc., where they held the position of CRM Marketing Manager from April 2015 to May 2018. In this role, they were responsible for owning the CRM strategy and budget, implementing PUSH campaigns, launching new data capture initiatives, and being a key stakeholder for the migration onto a new ESP (Responsys).

Furthermore, Abigail worked at eFinancialCareers as a Global CRM Executive from March 2015 to March 2017. In this role, they refined and implemented the email/CRM strategy across multiple markets and integrated Moveable Ink with the company's ESP for personalized email campaigns.

Earlier in their career, Abigail worked at Marketforce Business Media Ltd as a Senior Digital Marketing Executive from September 2014 to February 2015 and as an Online Marketing Executive from September 2013 to September 2014. Abigail also has experience working at MakeHappy as a Marketing and Research Assistant from August 2012 to September 2013 and at BNY Mellon as a DMC Admin for a brief period in 2010.

Overall, Abigail Housden has a strong background in CRM, marketing, and digital marketing, with expertise in developing and implementing strategies, managing email campaigns, and optimizing customer engagement.

Abigail Housden started their education at Bancroft's School in 2000 and completed their studies there in 2008. Abigail then went on to pursue a Bachelor of Applied Science (BASc) degree in Geography at the University of Nottingham, where they studied from 2008 to 2011.

Links

Previous companies

DHI Group logo
BNY Mellon logo

Timeline

  • Head Of CRM

    August, 2022 - present

  • Senior Marketing Manager

    August, 2020

  • Global CRM Executive

    March, 2015