Imran Mehdi

Imran Mehdi has over a decade of experience in creative and marketing roles, currently serving as Manager and Head of Creative at EFU Life Assurance Ltd. since October 2012. In this position, Imran leads a team to develop graphic designs for social and digital platforms, while also providing marketing solutions for various campaigns. Notable achievements include the development of creative designs for a 360-degree marketing campaign from 2013 to 2016 and the strategic design for the 'Choti Rakam Bara Kamal' initiative aimed at promoting insurance in Sindh, Punjab, and KPK. Prior to EFU Life, Imran worked as a Graphic Designer and Executive Officer at HUM Network from September 2007 to October 2012, where responsibilities included guiding the design team for magazines and press advertisements.