Alberto Chinchilla is a co-founder and director of be shared, a creative consultancy focused on employer and personal branding since July 2015, providing support for effective communications through digital platforms. As a professor of Digital Marketing: Social Media and Community Management at Universitat Abat Oliba CEU since February 2021, Alberto imparts knowledge to undergraduate students in marketing. Involvement with Dircom as a member since January 2022 highlights Alberto's commitment to communication professionals in Spain. Additionally, Alberto has served in various educational roles at Inesdi Digital Business School, directing multiple master's programs related to digital communication and branding. As a creator at Dreams Factory since December 2019, contributions focus on spreading joy globally. Alberto's prior experience includes roles as a brand strategist and digital officer, supported by educational credentials in journalism and humanities from Universitat Internacional de Catalunya.

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