Mariana Bastos Gonçalves is an experienced eCommerce professional currently serving as the eCommerce Category Manager for Babies, Kidswear & Healthcare at El Corte Inglés Portugal since October 2017. In this role, Mariana focuses on category management for online businesses, emphasizing trend analysis, user experience enhancement, and strategic collaboration across departments. Past positions include eCommerce Merchandiser and eCommerce Planner at El Corte Inglés, where responsibilities encompassed content management, SEO, and user navigation improvements. Additional experience encompasses roles in marketing and guest relations at LSL, as well as senior sales management and e-commerce duties at The Oitavos. Mariana holds an Executive Master in Business from INDEG-ISCTE and a degree in Hotel Management from the Escola Superior de Hotelaria e Turismo do Estoril.
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