Lorena Rodriguez Barreal

Lorena Rodriguez Barreal is a seasoned professional with extensive experience in human resources and organizational management, currently serving as the General Director of HR and Organization at Vocento since September 2007. Lorena has held multiple leadership positions, overseeing compensation strategies, organizational structure, and regulatory compliance, while driving process improvements and efficiency across the group. Educational credentials include a Master's in Business Administration from IESE Business School, an Executive Program in Labor Relations from Centro de Estudios Garrigues, and ongoing specialization in Business Artificial Intelligence at Esade, complemented by various certifications in global remuneration and sales compensation design. Additional roles include serving as a Counselor for El Norte de Castilla and working as a Process Consultant at BearingPoint.