Daniel Torres

Daniel Torres is an experienced digital analytics and conversion rate optimization professional currently serving as the Digital Analytics & CRO Manager at El Puerto de Liverpool since December 2018, previously holding the position of Digital Analytics Coordinator. Responsibilities include defining optimization strategies, recommending design changes, and executing A/B testing for enhanced consumer engagement and site traffic. Prior to this role, Daniel worked as a Senior Consultant at Management Solutions, focusing on projects for financial institutions involving regulatory model implementation and creating a unique admission process database. Daniel's career began at GE Capital as a Risk Management Intern, contributing to the audit team for anti-money laundering processes and the validation of KYC protocols. Daniel holds a Bachelor's Degree in Financial Modeling from Instituto Politécnico Nacional, completed in 2015.