Flor Martínez

Flor Martínez currently serves as Coordinador, Marketing y Comunicación and previously held the position of Jefa Sr. Marketing y Comunicación at El Puerto de Liverpool, where responsibilities include planning and executing marketing campaigns and enhancing Centro de Seguros awareness across Mexico. Prior experience includes serving as Content Marketing Manager at Grupo Salinas, overseeing the launch of the baz súperapp, and holding roles at Best Buy, including Advertising and Strategic Business Sr. Analyst, focusing on omnichannel marketing strategies, as well as Promotion Sr. Analyst, managing visual merchandising for multiple stores. Early career experience includes Media & Publicity Jr. Manager at Televisa and Account and Marketing Executive at Cinco M Dos, collaborating with notable media agencies and brands. Flor Martínez holds an Especialización en Mercadotecnia from Universidad Nacional Autónoma de México and a Licenciatura en Diseño Gráfico from Universidad del Valle de México.