Lucia Pliego Aristi

Marketing Manager Franchisees & Exclusive Brands at El Puerto de Liverpool

Lucia Pliego Aristi is a seasoned marketing professional with extensive experience in strategic marketing, project coordination, and brand management. Currently serving as the Marketing Manager for Franchisees & Exclusive Brands at El Puerto de Liverpool since October 2019, Lucia has previously held roles such as Coordinador de Marketing for both the home division and WSI within the company. Prior experience includes a tenure at PUMA Group, where Lucia worked as a Marketing Analyst and later as a Jefe Sr Publicidad for the Sportstyle division, overseeing marketing strategies and agency relations. Lucia holds a degree in Marketing and Communication from Tecnológico de Monterrey and has furthered education with specialized studies in Advertising, PR, and International Business at ESCI-UPF.

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El Puerto de Liverpool

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El Puerto de Liverpool SAB de CV is a Mexico-based company primarily engaged in the retail sector. The Company's activities are structured into two business segments: Commercial and Real Estate. The Commercial division focuses on the retail sales of merchandise in department and duty free stores. Its brand names of store formats includes Liverpool and Fabricas de Francia. The Real Estate division is responsible for the management, operation and lease of commercial space in shopping centers. Through a non-bank credit card, the Company also offers consumer loans and sales financing services. The Company has operations established in various Mexican states. The Company's subsidiaries include Operadora Liverpool SA de CV, Servicios Liverpool SA de CV and Bodegas Liverpool SA de CV, among others.


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10,000+

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