Elbow River Marketing Ltd.
Rich Cannon has a diverse work experience in various roles related to trading, marketing, and business development in the energy industry. Rich began their career as a Lieutenant Colonel in the U.S. Army Reserve and Army National Guard, serving for nearly three decades. In 1992, they transitioned to the private sector and joined Flint Hills Resources, where they worked as a Marketing Manager for refined products for over 20 years. In 2014, Cannon joined Delek US Holdings, Inc. as VP of Wholesale Marketing, overseeing wholesale rack and bulk customers and supporting key assets and business units. In 2015, they joined Elbow River Marketing Ltd. as the Director of Refined Products Trading, Marketing, and Business Development in the U.S., where they capitalized on arbitrage opportunities and contributed to the company's bottom-line.
Rich Cannon attended Oklahoma State University from 1985 to 1989, where they obtained a Bachelor's degree in Psychology. Rich then pursued further education at the University of Oklahoma - Price College of Business from 1990 to 1992, earning an MBA with a focus on Marketing.
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Elbow River Marketing Ltd.
Established in 1984, Elbow River Marketing operates as a wholesaler, transporter, supplier and marketer of liquid petroleum gases (propane, butane and condensate), crude oil, heavy fuel oil, and a growing portfolio of refined fuel and bio-fuel products. We have grown to manage over 20 different petroleum-based products in our portfolio and move them by multiple modes of transportation including rail, truck, pipe, and marine. Our people are passionate about building and strengthening relationships across North America—a primary focus that ensures customers benefit from a wide range of sales, supply and pricing alternatives designed to deliver the products they need, when and where they need them. In 2013 ERM was purchased by Parkland Fuels Corporation. Parkland is Canada and the Caribbean’s largest, and one of America’s fastest growing, independent suppliers and marketers of fuel and petroleum products and a leading convenience store operator. Parkland is a publicly traded company listed on the Toronto Stock Exchange under ticker PKI. While remaining a distinct, wholly owned subsidiary, ERM is able to leverage the stability, breadth and reach of their parent organization to continue to provide its customers with innovative solutions to all their marketing and trading needs.