Sarah McLoughlin

Sarah McLoughlin (Hayes) is an experienced marketing professional currently serving as the SME Marketing Manager at Electric Ireland since November 2019. In this role, Sarah develops and implements marketing strategies for the SME market, manages B2B events and sponsorships, and oversees the business marketing budget while collaborating on content marketing initiatives across digital channels. Prior to this position, Sarah took a travel break and held roles at Westpac and Webroot, where responsibilities included local area marketing, content development, and executing demand generation programs in the APAC and EMEA regions. Sarah holds an Executive Diploma in Strategic Digital Marketing from the Marketing Institute of Ireland and a BA in Communication Studies from Dublin City University.