Davide Pasqualato

Digital Analytics And CRO (conversion Rate Optimization) at Electrolux Professional

Davide Pasqualato has a diverse work experience in the field of digital marketing and analytics. Davide started their career in 1999 as a Data Mining Analyst & Web Specialist at Electrolux Professional Group. Davide then progressed through various roles including Web Specialist, Web Marketing Specialist, and Digital Marketing Specialist. In their most recent role at Electrolux, Davide was responsible for digital analytics and conversion rate optimization, focusing on developing landing pages, UX/UI improvements, A/B testing, and optimizing campaign flows. Prior to their work at Electrolux, they also worked as a Programmer and DB Specialist at Gepin S.p.A. from 1998 to 1999.

Davide Pasqualato completed their education with a Bachelor's degree in Demographics and Statistics from Università degli Studi di Padova between 1990 and 1997. In 2018, they obtained certification as an SEO Certified professional from Studio Samo, specializing in "Da Zero a SEO 2." Prior to that, from 1985 to 1990, Davide attended ITIS Zuccante and acquired expertise in Informatics. Additionally, in 2022, they received certification as a Professional Scrum Master™ I (PSM I) from Scrum.org.

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