Liana Sampaio Inhauser

LA Consumer Data Specialist at Electrolux

Liana Sampaio Inhauser is a seasoned data and analytics professional currently serving as the Data Driven Chapter Leader at Claro Brasil, where responsibilities include enhancing the company's digital product analytics maturity and implementing process improvements. Experience includes roles as a Senior Data Analytics Consultant at Claro and a Teaching Assistant at the University of Chicago, guiding students in Strategic Data Storytelling. Liana founded Mente Analítica and co-founded the Data & Analytics Forum, focusing on promoting data literacy and analytics culture. Previous positions encompass Product Owner at SulAmérica, where Liana led digital health insurance product development, and Data Strategy Coordinator at ZOLY, managing technology projects for digital data intelligence. Liana's background in Business Intelligence spans multiple organizations, including Vivo and HAVAS DIGITAL, highlighting expertise in data analysis and communication strategies. Educational qualifications include an MBA in Data Science and Analytics from USP/Esalq and a Certificate in Marketing Management from Insper.

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