Augusto Elias

Augusto Elias is a seasoned marketing professional with extensive experience in global brand management and strategic marketing across major corporations. Currently serving as the Global Category Head of American Football Brands at Electronic Arts, Augusto has previously held significant roles at The Coca-Cola Company, including Global Hydration Category Head for Advanced Hydration Products, Senior Global Marketing Director for Coca-Cola TM, and Brand Director for Coca-Cola in the USA. Additional experience includes Senior Marketing Manager positions at Yum! Brands for Pizza Hut and the Latin America region, along with a Product Manager role at Visa focused on Internet Payment Products. Augusto's earlier career includes brand management for Sprite TM in Argentina, Uruguay, and Paraguay. Academic qualifications include studies at Saïd Business School, University of Oxford, and Simon Fraser University.