Paulina Friedova is a seasoned marketing professional with extensive experience in brand management and marketing strategy. Currently serving as the Head of Group Marketing & ESG at Elevion Group since September 2021, Paulina previously held the position of Senior Brand Manager at Brown-Forman from February 2013 to December 2020. Prior roles include Brand Manager for Coffee at Kraft Foods, where responsibilities encompassed brand maintenance and marketing strategy across the Czech and Slovak markets, as well as experiences as Junior Brand Manager and Marketing Trainee in the chocolate sector. Initial career steps included a marketing assistant role at Johnson & Johnson and project coordinator at GUARANT International. Paulina holds a Master's degree in Business Administration from Prague University of Economics and Business and a Certificate IV in Graphic Design from Sterling Business College.
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