Lado Jobava serves as the CEO of Elite since March 2010, leading a retail chain with extensive operations and a workforce of up to 1000 employees. Under Lado Jobava's leadership, the organization experienced significant growth in brand awareness. Previous roles include First Deputy CEO/Commercial Director and Deputy CEO/Financial Director at Elite, along with financial leadership positions at ELIT OPTIMAL and other companies. Lado Jobava's educational background encompasses an MBA from the University of Oxford and various certifications in financial accounting and strategic leadership. Currently, Lado Jobava is the Chairman of the Board for ELIT OPTIMAL and is furthering education at IMD in executive leadership.
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Elite • ელიტი
JSC "Elit Electronics" started its operation on the Georgian consumer market 26 years ago. Area of the activities of the Company covers retail and wholesale trade with TV sets, audio and video devices, home appliances, computers and cell phones. Mission of the "Elit Electronics" is to make valuable contribution in development of successful individuals and the country, deliver advanced technologies to each family and each individual with wide range of options and at best service. Best prices, wide and regularly renewed assortment, warranty and post-warranty services, home delivery of purchased products, opportunity to buy the products on an instalment plan, high level service and individual approach to each consumer conditions current reputation and place of "Elit Electronics" on Georgian consumer market.