Lisa A. Goldberg

Senior Director Global Market Intelligence And Analyst Relations (competitive Intelligence) at Ellucian

Lisa A. Goldberg, M.S. Ed has extensive work experience in the technology and education industry. Lisa A. started their career at Ellucian (formerly SunGard Higher Education) in 2001, where they held various roles over the years. These roles included Senior Higher Education Industry Executive, General Marketing Manager, and Product Marketing Director.

At Ellucian, Lisa excelled in market research, competitive analysis, and product marketing. Lisa A. led a competitive intelligence team, gathered and analyzed data to develop competitive playbooks, and monitored solution performances and sales success. Lisa A. also worked closely with sales teams to identify marketing opportunities and develop action-based marketing plans.

In 2015, Lisa became the Senior Director of Global Market Intelligence and Analyst Relations at Ellucian. In this role, they researched and analyzed market trends and opportunities, provided leadership and training to direct and pre-sales teams, and coordinated with the analyst relations team to provide competitive insights.

Throughout their career, Lisa demonstrated expertise in communications with thought leaders, associations, analysts, and the media. Lisa A. also established and maintained relationships with consultants and industry leaders. Lisa A. played a key role in product launches and drove messaging and competitive knowledge across marketing efforts.

Overall, Lisa A. Goldberg, M.S. Ed has a strong background in market intelligence, competitive analysis, and product marketing in the technology and education sector.

Lisa A. Goldberg, M.S. Ed has a Master of Science (M.S.) degree in Education from Monmouth University, which they obtained from 1995 to 1997. Lisa A. also holds a Bachelor of Science (B.S.) degree in Business Administration from Georgian Court University, which they completed from 1986 to 1990. Lisa A. Goldberg has additional certifications in various areas, including higher education, leadership, strategic thinking, decision-making biases, analytics, and marketing. The specific dates of obtaining these certifications are not provided.

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Timeline

  • Senior Director Global Market Intelligence And Analyst Relations (competitive Intelligence)

    August, 2015 - present

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