Emerald Hospitality Associates, Inc.
Charlie Whiteacre is an accomplished hotel management professional with extensive experience in operations, sales, marketing, and revenue management. Since March 2019, Charlie has served as the Area General Manager at Emerald Hospitality Associates, Inc., after holding various managerial roles at Hilton from July 2017 to March 2019, including General Manager and Area General Manager. Prior experience includes General Manager at Provident Hotels & Resorts and Director of Revenue Management, where skills in financial performance optimization and guest satisfaction were paramount. Early in the career, Charlie worked as Director of Operations for Simone Development & Management, Inc., overseeing multiple hotel properties. Academic qualifications include a Bachelor of Science in Business Management from the University of Florida and an Associate of Science in Computer Networking Systems from ITT Technical Institute.
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Emerald Hospitality Associates, Inc.
Emerald Hospitality Associates is a full service hotel management company, providing a wide range of specialized hospitality management services and consultation. Founded in 1999 by current Chief Executive Officer James R. Gerish, a seasoned veteran of the hotel industry, Emerald is a top hotel management company that is focused on providing hotel and restaurant investors with the skills and expertise necessary to gain the greatest return on investment while consistently delivering hands-on personalized service. Our Mission To serve our guests, clients and staff as a premier hospitality management and consulting firm, applying personal and corporate integrity to each task thereby providing effective, results-oriented, innovative service that generates true value and commitment to excellence. Emerald Hospitality has a results-oriented team committed to the tradition of true hospitality. In order to establish Emerald Hospitality as a leader in this segment of the hospitality industry a corporate culture has been developed that allows open discussion and consistent communication that in turn provides owners/investors with the bottom line results they desire. Emerald Hospitality approaches the investor/management company relationship in a very unique manner, never allowing one single owner or entity to become more important than the group. This approach has allowed Emerald Hospitality to build a diverse portfolio of quality properties and satisfied owners.