Sarah Anderson Varner

Vice President, Marketing - Industrial Connections Group at Emerald X

Sarah Anderson Varner has a strong background in marketing, with a focus on strategic planning and program development. Sarah has held various leadership roles throughout their career, including Vice President of Marketing at Impressions Group, International Fastener Expo, Emerald, National Pavement Expo, Modern Day Marine, and Medtrade.

At Emerald, Sarah served as the Vice President of Marketing for the Industrial Connections Group, where they developed and managed marketing programs for multiple brands within the organization. Prior to this, they held the position of Senior Director of Marketing, overseeing marketing efforts for Medtrade, Healthcare Design, and Environments for Aging. Before joining Emerald, Sarah was the Marketing Manager at Nielsen Expositions, where they were responsible for developing and managing marketing programs for healthcare and military trade shows.

Sarah's experience also includes roles at Campus Safety Conference, where they were the Senior Director of Marketing, and CROSSMARK, where they served as an Account Executive. Sarah began their career as an Account Representative at The Encore Group and Ganz, where they focused on sales retention and acquisition, as well as developing marketing plans and materials.

Throughout their career, Sarah has demonstrated expertise in audience acquisition, client acquisition, and marketing program management. Sarah is a results-oriented professional with a strong track record of driving business growth through strategic marketing initiatives.

Sarah Anderson Varner studied at Mississippi State University from 1997 to 2000 and obtained a Bachelor of Business Administration (BBA) degree with a focus in Marketing. Sarah also holds two additional certifications: Certified Digital Marketing Professional from the Digital Marketing Institute and Professional Certified Marketer (PCM) from the American Marketing Association. The dates of obtaining these certifications are not specified.

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